The Impact of Residual Rfid Logistics on Consumer Use and Purchase Intentions

In today’s global competitive environment, organizations face a variety of challenges. Many organizations are adopting radio frequency identification technologies (RFID) as part of their information supply chains. These technologies provide many benefits to the organizations that use them. However, how these technologies affect consumers and their willingness to adopt the technology is often overlooked. Many of these tags remain active after the consumers purchase them. These RFID tags, placed in a product for one purpose and left in the product after they have served that purpose, are residual RFIDs. Residual RFID technology can have many positive and negative effects on consumers’ willingness to buy and use products containing RFID, and thus, on the business’s ability to sell products containing RFID. In this study, we outline some of the advantages and disadvantages of residual RFID from the consumer perspective, then follow up with an in-depth survey and analysis of consumer perceptions.